Month: January 2021

Driving ROI And Revenue Growth Through CX Strategy

The success of an organisation depends primarily on its capacity to provide outstanding customer service (CX). As consumer experience is subjective and mainly dependent on interpretation, there is no mechanism to measure Return on Investment (ROI). We analyze how you can use customer experience metrics in this blog post to evaluate how it improves revenue

Discovery Inc. Partners With STARZPLAY To Launch Global Product Discovery+ In MENA

Discovery Inc., the global leader in real life entertainment, today announced a strategic partnership with STARZPLAY, the MENA region’s fastest-growing subscription video on demand service, to launch discovery+ – the definitive non-fiction, real life subscription streaming service – across the Middle East and North Africa. STARZPLAY subscribers can now watchdiscovery+content  within a dedicated branded area

Webinars Should Be Part Of Your Digital Marketing Strategy

Webinars give corporations or entrepreneurs a fantastic way to communicate on a far more intimate level with their audiences. The latest poll of over 40,000 Internet users throughout more than 32 countries in the Western Hemisphere found that the majority of individuals between the ages of 18-60 want their laptop or desktop, including a smartphone

AESG Firms Up Global Expansion Strategy With 45% Growth Target For 2021

In line with its ongoing expansion as a globally-focused organization, AESG, a specialist consultancy, engineering and advisory firm, today announced the appointment of Global Directors for each of lines of business, as well as the expansion of the role of companyco-founder, Saeed Al Abbar, to group-wide CEO. The move follows the company’s establishment of offices

Top 10 Tips For Building Backlinks

Backlinks represent links through one website to page on another website (also known as “inbound links”, “incoming links” or “one way links”). For a particular website, Google and other popular search engines consider backlinks “votes”. Sites with a large number of backlinks appear to have good ratings in the organic search engine. Because although Google has

World-Renowned Chefs Reveal Their Colourful Butter Stories

The European Union and CNIEL, The French Dairy Board, are utilising the expertise of chefs from the Middle East, China, Hong Kong and Taiwan to showcase how they create naturally coloured sauces using the finest French butter and a range of bold ingredients to create visually enticing dishes. From the home kitchen to Michelin star

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